Encrusted with gems and wrought in gold-plated bronze, her designs recall a glamorous nostalgia, updated with an edgy twist. True modern-day heirlooms, they feel simultaneously contemporary and timeless, reflecting the city in which they are conceived and crafted. Beginning with fanciful cufflinks, the collection has grown to encompass dazzling accessories for both women and men. Every creation is still hand-crafted by Turkish artisans, a labour of love which imbues each piece with its own personality and soul.

From the rich detail of an antique rug to a conversation with a stranger, Begüm finds inspiration in many places, yet the Orient, the Far East and the Ottoman empire remain her most faithful muses. Also, strongly influenced by nature, Begüm’s designs bring to life a menagerie of exotic ecosystem, fashioned from pink sapphires, baroque pearls and other rare and precious materials. Stag beetles and ladybirds cling to brooches and cuffs, while turtles, koi fishes and lotus flowers dangle from earrings and necklaces.